Stations

  • Allows you to view the effect on your airtime capacity and revenue projections by changing break patterns within the traffic/scheduling system.
  • Results are immediate, and enable break changes to take full advantage of audience patterns.
  • Several models can be compared side-by-side, and the net change of inventory or revenue shown.
  • New break templates can be published for the traffic system to use with immediate effect.
  • Links to Pricing Engine to provide control over daypart and seasonality factors.